Skip to main content
Skip to header right navigation
Skip to site footer

HCI Games Group

Researching Affective Systems and Engaging Interactions

Home
Blog
People
Opportunities
Projects
Publications
Teaching
Contact
CLICK ME!!!

Download

You are here: Home / Download

Lennart Nacke on Marketing through Gamification & Reciprocity

Lennart Nacke. 2012. Lennart Nacke on Marketing through Gamification & Reciprocity. 422-423.

Facebook
Twitter
LinkedIn
Instagram
YouTube

Copyright © 2022 · HCI Games Group · All Rights Reserved. We acknowledge that we live and work on the traditional territory of the Neutral, Anishinaabeg, and Haudenosaunee peoples. The University of Waterloo is situated on the Haldimand Tract, the land promised to the Six Nations that includes six miles on each side of the Grand River. We wish to honour the ancestral guardians of this land and its waterways: the Anishinaabe, the Haudenosaunee Confederacy, the Wendat, and the Neutrals. Many Indigenous peoples continue to call this land home and act as its stewards, and this responsibility extends to all peoples, to share and care for this land for generations to come.